Communication Strategy, Crisis Communication Management and Media Relations Services
Today’s executives, leaders and spokespeople are expected to communicate their values quickly and with a high degree of confidence. With the development of effective communication strategies, media planning, trade media and video production services we support and prepare our clients for the unexpected.
Whether it’s a one-time project or an ongoing relationship, our team of experts has the experience and knowledge to help individuals and organizations prepare and plan external and internal communication strategies , disclose messages, and fully support organizations through the use of media relations.
Our crisis communication team partners with organizations during low-frequency, high-risk events, when the stakes are high. Working together we provide strategy to develop the message platform, communication plan and training needed to manage an issue, incident or crisis situation. From hostile television interviews to print reporter calls, Congressional testimony to investor conferences, our team has the knowledge and experience to position your organization in a way that protects your brand and reputation.
Whether your organization needs to defuse a hostile public dialogue, prepare issue-specific talking points or align communication vehicles with organizational goals, Wixted & Company has the team and processes proven to produce success. Our relationship begins with a discussion about issues and evolves into counsel supported by a strategic communication plan that includes comprehensive, step-by-step guidelines for communicating specific topics in a positive, results-driven manner. These actionable communication plans include a detailed analysis of key stakeholders and pre-written communication materials including news releases, media advisories, holding statements, message narratives, talking points, timetables and more. We believe developing a strong, strategic partnership with our clients is essential to creating and executing a plan that generates results.
We know from experience what makes the media tick – including what type of information they want, what format will catch their attention, and the industry understanding and language to demonstrate our knowledge and expertise.
At Wixted & Company our communication training programs are intense, “boot camps” for participants to skill-build and see results in just one session. Our training programs encompass a diverse range of topics, from media to presentation and beyond, and are delivered in a personalized, positive environment.
Wixted & Company’s videos create an effective way for our clients to share important messages with people important to their business. From company overview and executive highlight videos to product launch and informational business productions we work with clients to develop videos that resonate with their key stakeholders.